As computers have proliferated our society over the last 60 years, one main fear has remained prevalent: computers will one day take our jobs. We fear that there will no longer be a “personal touch” to our business transactions, and that we will all just be talking to machines. In the professional services space, automation and computerization are all the more scary, as customer relationships are paramount.
As professional service providers, lawyers pride themselves on giving clients top-notch, personalized care, and thus, many fear the practice of law becoming “too automated.” The valid fear decreased personalization keeps many law firms from fully utilizing legal technology to its optimal capacity.
What if I told you that in reality, increasing your firm’s technological efficiency actually creates more time for you and your staff to spend on face-to-face communications with your clients? Continue reading